What to Look for in a Listing Agent
In light of the recent news in real estate ethics, I thought I’d do a deep dive into how crucial it is to find a reputable, trusted listing agent who only follows high ethical standards. It’s the only way to ensure a fair and transparent real estate transaction.
A lawsuit was recently filed by a home seller in South Carolina against the National Association of Realtors and a real estate agency in Spartanburg, claiming misconduct in the agent compensation system. It accuses the system of requiring the home seller to pay the broker that represents the buyer of the home and to pay an inflated amount that is in violation of federal antitrust law.
Here is a list of ethical standards you should look for in a listing agent, which can significantly impact a stress-free process and positive outcome from the sale of your property.
Honesty and Integrity
These are two cornerstones of ethical real estate practice, and my clients know I will always be upfront and transparent in their dealings. An honest agent will provide accurate information about the property, market conditions, and pricing – not just what you want to hear. You want to feel like you can trust that your listing agent has your best interests at heart and will not engage in deceptive practices.
Commitment to Client Interests
Ethical listing agents prioritize their client’s interests above all else. This priority will lead to the best possible outcome for their clients. They won’t compromise your interests for personal gain and will work diligently to secure the best deal for you – and every client is different.
Confidentiality and Respect
ChatGPTChatGPT
Your listing agent should always respect the confidentiality of your personal information and property details, adhering to Real Estate Ethics. They should only share information that you have approved for marketing purposes. I pride myself on protecting and safeguarding your privacy to ensure that sensitive information remains confidential.
Compliance with Laws and Regulations
Ethical listing agents should be compliant and well-versed in local, state, and national real estate laws and regulations. Compliant business conduct will confirm that your transaction is legal, problem-free, and executed to the highest legal standards.
Professionalism and Good Communication
Home sellers not only deserve communication with their agent, but good communication and a high level of professionalism in all interactions, every step of the way. I completely understand the importance of clear and timely communication throughout the selling process. And I strive to keep you informed, provide updates, and address your concerns promptly.
Fair Pricing and Negotiation
Ethical listing agents provide sellers with a fair and realistic pricing strategy for the property. They should never encourage you to overprice your home just to secure the listing. And, after you receive offers, they engage in ethical negotiation practices to make sure that both buyer and seller are treated fairly.
Disclosure of Any Conflicts of Interest
If a listing agent has a potential conflict of interest, they should disclose it to you. This could include any personal or financial relationships that might influence their recommendations and impede any informed decisions.
If you’re searching for an ethical listing agent, call Paige Bird. She is an experienced real estate ally in Myrtle Beach who upholds the highest standards of Real Estate Ethics. Paige has been named the #1 RE/MAX Agent in South Carolina for nine consecutive years. In 2022, Paige closed 75 properties, with a total sales volume of $26,472,347 and an average list-to-sales price ratio of 99.10%.
Download the Paige Bird app free in the App Store or Google Play today!
You can also follow her on Facebook and Instagram for all the latest real estate trends or contact her today at 843.450.4773.
